The island’s main town, called Mykonos Town or Chora, is a picture-postcard setting that has kept its charm and picturesque architecture. The town is sophisticated and cosmopolitan, but also traditional and authentically Greek. Narrow cobblestone alleyways combine classic tavernas and chapels, along with luxury boutiques selling designer fashions from Greece and around the globe and fashionable restaurants and bars. Mykonos is famous for having Greece’s most beautiful sandy beaches, bathed in golden sunlight. Some beaches are more rugged, while others are more focused on the social scene with cutting-edge beach bars and the hottest international DJs.